Liftoff Journeys with Jeanniey Walden

From Dropped Teethers to Global Success: How Cheeky Chompers Redefined Parenting Essentials

Liftoff Enterprises Season 5 Episode 1

Send us a text

Two new moms turned a teether mishap into Cheeky Chompers—a global brand reshaping parenting essentials. Hear their journey.

On Liftoff Journeys, we go deeper than the headlines—you’ll hear the real, behind-the-scenes stories that leaders rarely share. In this episode, Jeanniey Walden sits down with Amy Livingstone and Julie Wilson, the co-founders of Cheeky Chompers, who transformed a simple frustration,dropped and lost baby teethers, into a globally recognized brand.

From a chance meeting at an antenatal class to creating the award-winning Neckerchew, Amy and Julie reveal how they balanced motherhood and entrepreneurship to design products that make parents’ lives easier. Today, Cheeky Chompers has sold more than 3 million products, partnered with retailers like John Lewis and The White Company, and expanded into 35 countries, including the U.S. and China.

You’ll hear about their early days testing ideas with focus groups, the nerve-wracking experience of pitching on Dragons’ Den, the resilience required to grow through challenges, and even the special honor of recognition from King Charles.

This is the type of authentic, raw, and inspiring conversation that only Liftoff Journeys delivers, giving you not just the success story, but the untold turning points and lessons that can fuel your own journey.

 

Discussion Points

  • From Acquaintances to Dynamic Business Duo 
  • New Moms' Mission to Transform the Parenting Experience Gains Momentum 
  • The Unstoppable Drive Behind Cheeky Chompers 
  • Overcoming Obstacles: From Navigating Challenges to Creating Innovations 
  • Testing the Waters with Focus Groups & Dragons’ Den TV Show
  • Expert Advice to Fuel Your Business Dreams 
  • A Glimpse into Tomorrow: What Lies Ahead for the Visionaries at Cheeky Chompers 
  • Royal Recognition: The Special Day Cheeky Chompers Shared with His Majesty King Charles 

Resources:

Cheeky Chompers Website

Cheeky Chompers Twitter

Cheeky Chompers Facebook

Cheeky Chompers Instagram

Amy Livingstone LinkedIn

Julie Wilson LinkedIn

Jeanniey Walden LinkedIn

Liftoff Website

Support the show

Subscribe to our YouTube channel
Watch the TV show "Liftoff with Jeanniey Walden"
Follow us on X
Follow us on Instagram
Talk to us on Facebook
Meet Jeanniey live - see where she will be next.

People on this episode

Podcasts we love

Check out these other fine podcasts recommended by us, not an algorithm.